Announcing Steep

Introducing a faster way to understand your business together with Steep.

Modern companies need to be data-driven to succeed, but too few manage to get it right. The rise of the modern data stack has revolutionized data engineering, and it is now easier than ever for companies to get started on their data journey, which is great.

But having data is not enough - the real value is in getting it out to all the people across an organization. To decision makers, commercial teams, ops teams, and ideally everyone in the company. We experienced this first-hand working at Spotify, iZettle, Paypal and Kry, and grew frustrated that the tools did not evolve with our needs. This is the new frontier - the last mile problem of analytics - and that is what we are solving with Steep.

At Steep, we combine our roots in data and design to make analytics intuitive and available to all roles. We believe working with data is a natural part of modern work, and analytics tools need to become like our best workplace tools. We are inspired by the journey design has made from expert singleplayer tools like Photoshop to powerful multiplayer tools like Figma - and we think now is the time for analytics to do the same.

To help us support more companies, we are excited to partner with Henrik Torstensson (Alliance) and Ekaterina Gianelli (Inventure) as our lead investors for the round. This funding will bring an opportunity to learn from their extensive experience from running and backing great nordic companies.

In addition, we are happy to be joined by several experienced operators and investors to support us in the journey - including Åsa Lidén (COO Pitch), Peder Stahle (CPO Kry), Carl Pei (co-founder Nothing), Spotify alumni network Greens, the Nordic Web, Antler, and angel collective Framtid.

We will continue focus on building out Steep to be the best possible business analytics tool for all roles in your organisation. We are working closely with forward-looking teams and leaders to evolve both the product and the process of analytics. We are committed to getting this right and we deeply appreciate your support in this journey.

Best,

Johan & Nino